Since the Industrial Revolution, we’ve been told to be content with readymade products—off the rack, one-size-fits-all solutions that are actually one-size-fits-none. We’ve learned to adapt ourselves to what can be mass-produced.

The internet has accelerated this. It’s not AI that’s giving us slop. It’s a system that only incentivizes work that scales to millions, leaving little room for craft, or for the particular needs of a person.

Now, AI offers a way out. Not a world where everyone builds their own software from scratch, but one where the best products—made by people who have spent their careers getting them right—are finished for each person who uses them. Craft at the scale of mass production. Technology that adapts to humanity, rather than the other way around.

More soon.